WSU Cougar Football

Creative Intern

My role.

As a creative intern for WSU Football, I generate engaging content during practices, scrimmages and game days. I create captions, come up with new ideas & coordinate posts that align with WSU Football & its culture. Working alongside photographers, videographers, and other social media interns, I helped to increase WSU football followers on social media to 113,000.

Proud Projects.

Jersey Reveal.

(Partially filmed/fully edited) - I collaborated with the other social media interns to brainstorm and test new TikTok concepts that felt true to our audience. One of my favorite ideas we launched was a “I don’t trust you if…” question-of-the-day, where we captured quick reactions that turned into effective, personality-driven content.

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WSU V SDSU Game Highlight.

(Filmed and edited) - I independently produced a personal highlight reel of the WSU vs. SDSU game, treating it like a full game-day story. I shot and edited my favorite moments from tailgates, Cougar Prowl, pregame, and postgame, focusing on the energy and traditions that bring Cougar Football to life.

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TikTok.

(Filmed and edited) - In years past, jersey reveals were something we didn't highlight in campaigns. I worked with our creative director to come up with a plan to generate excitement around the team's new jerseys prior to the San Diego State game, filmed and edited the reveal, and posted the finished video to our social media channel.

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Account Metrics

In the last 90 days

IG @wsucougarfb

Follower Growth: 6,526 (+ 6.3%)

Account Views: 18,445,128

Account Interactions: 421,810

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